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NEW SCIENTIST PODCAST A wonderfully produced podcast, well presented and accessible to the general public. Note the great use of sound effects. A great example of how to drive new customers towards New Scientists main business, its magazine. |
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CIPD CONFERENCE PODCAST The CIPD is the professional body for those involved in the management and development of people. Their podcasts contain exclusive interviews with speakers from the CIPD's Annual Conference. Through podcasting, the CIPD opens their conference to the wider general public and allows attendees to listen again. |
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THE MONEY TREE The Money Tree podcast offers advice related to financial planning. Well spoken and informative, this podcast series naturally lends an air of authority to Martin regarding Financial Planning. An example of how independent consultants can gain new clients by producing podcasts. Note also how Mark drives listeners to his website & products (books). |